Coragem para ser fã

dispositivo aletúrgico que governa o cosplay

Autores

DOI:

https://doi.org/10.15448/1980-3729.2025.1.46784

Palavras-chave:

cosplay, fãs, cuidado de si, etnografia genealógica foucaultiana, aleturgia.

Resumo

O cosplay é um fenômeno participativo em que seus praticantes manifestam publicamente sua relação de fã com o produto midiático que estão performando, por meio do uso de fantasias e interpretação de personagens da cultura pop. Tal manifestação representa posicionamentos diante de conflitos entre fãs, mas também está associada a questões identitárias e políticas. Estes posicionamentos podem ser interpretados como elaboração da subjetividade foucaultiana através do cuidado de si, quando sujeitos (re)configuram as formas de governo que guiam suas práticas rotineiras. Assim, o presente estudo tem por objetivo compreender como o suporte interacional entre cosplayers governa suas performances. Para tanto, foi realizada uma Etnografia Genealógica Foucaultiana (EFG) entre 2020 e 2024. Os resultados indicam a existência de dois diagramas de poder: inspiração e honra, que estabelecem formas para os cosplayers cuidarem de si e de seus colegas. Quando somados, os dois diagramas revelam o dispositivo da coragem implicado aos cosplayers para manifestarem sua relação de fã, seus valores pessoais e respeitar outros fãs. Tal dispositivo é, portanto, um exercício aletúrgico, no qual os sujeitos se comprometem em manifestar a verdade, visando aprimorar o contexto social em que atuam.

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Biografia do Autor

Bruno Melo Moura, Universidade Federal de Pernambuco (UFPE)/Centro Universitário Brasileiro, Recife, PE, Brasil.

Doutor pelo Programa de Pós-Graduação em Administração da Universidade Federal de Pernambuco (PROPAD/UFPE), em Recife, PE, Brasil. Professor substituto do Departamento de Ciências Administrativas (DCA) da UFPE e do curso de graduação do Centro Universitário Brasileiro (Unibra/IBGM).

André Luiz Maranhão de Souza-Leão, Universidade Federal de Pernambuco (UFPE), Recife, PE, Brasil

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Publicado

2025-03-20

Como Citar

Moura, B. M., & de Souza-Leão, A. L. M. (2025). Coragem para ser fã: dispositivo aletúrgico que governa o cosplay. Revista FAMECOS, 32(1), e46784. https://doi.org/10.15448/1980-3729.2025.1.46784

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